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What is the Expert Series?
The Expert Series by NextLabs is an endeavor designed to increase awareness and drive thought leadership on different topics like Cybersecurity, Zero Trust, and AI-Driven Security through easily digestible resource content like videos, podcasts, articles, and more.Â
Through this series, we aim to provide industry experts with a platform to share insight, common practices, and advice on relevant topics in the industry.Â
Want to be featured in the NextLabs Expert Series?
Here's how it works.
1. Choose a topic
First, we identify a topic you are passionate about sharing with your peers. We recommend choosing a subject that excites you and resonates within your field. You will present this topic from a high-level perspective, ensuring it is easily accessible to everyone.
Past topics include:
2. Choose a format
Next, decide on the format you’d like your content to take. We’re happy to help bring your vision to life! Whether that be through a:Â
- Video
- Podcast
- Article
- White Paper
- Solution Café
- Or another idea you'd like to propose!
Visit the NextLabs Expert Series page to explore examples showcasing each format.
3. Draft your content
Once we’ve chosen a topic and format, we can start planning the content. This usually involves outlining a few questions related to your topic that you want to address. You will draft the responses to these questions and share an outline of your planned coverage for our review.
After we are aligned with the content plan, production begins.
- For video and podcast formats, you can record your clips and send them to us for editing. Alternatively, we can schedule a recording session if needed.Â
- For written formats like articles or white papers, we collaborate to create the final product, which involves outlining the content, conducting research on the topic, drafting and reviewing, and finalizing the content.Â
- For a Solution Café, the process is designed for interactive discussions. You’ll serve as the expert host and lead a conversation with participants interested in data security. We will collaborate to prepare a brief outline of key talking points, coordinate logistics, and support the live session. During the session, you’ll answer participant questions, share insights, and facilitate a meaningful exchange around techniques, technologies, and best practices.Â
4. Syndication
The final product we create for the Expert Series will be published on our company site and our social networks. You will also receive a final copy of the project which you can post on your own social media platforms.
If you participated in the Solution Café, which is a live event, the recorded session (if applicable) or a recap of the discussion will also be shared through these channels. Key highlights, quotes, or insights from the session may be featured in related content to extend its reach. The recording or summary may also be shared on your own platforms to help promote the session and increase visibility.Â
Ok, I’m in! What’s next?
Great! If you’re ready to participate, please fill out the form below, and a member of the NextLabs team will get in touch with you.Â
